Charm offensive

Interesting to see Tesco on a charm offensive in the newspapers this morning. They've placed double page ads with 'What burgers have taught us' on one page and on the other a series of statements assuring customers that they've learned their lesson and are working hard to put things right. The ad signs off with: "We are changing"

Got me thinking, why don't the banks do more of this? Wouldn't it be just what the doctor ordered re. PPI mis-selling, for instance?

For the first ad from RBS, perhaps: What a pre-tax loss of £5.17 billion has taught us...We are changing, honest!