Monday 1 August 2011

Let's go crowdsourcing now...

Well done to first direct for coming up with what must be the banking sector's best yet attempt at crowdsourcing.

first direct Lab will be updated every month with product designs, service innovations and website concepts. Users will have the chance to critique the content with feedback going to the product or service teams before release. At launch, the content will include concepts for a website re-design, a consultation on the use of QR codes and an early version of a mortgage comparison smartphone app. 

You can find the site here. Excellent job!

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